Performance marketing this year looks very different from what it was just a few years ago. Ad spend has climbed close to $1 trillion globally, while stricter privacy rules are changing the way we do business.
Cookies are disappearing fast, making user tracking across devices tricky. At the same time, automated platforms now control nearly 80% of ad budgets, using smarter bidding and real-time adjustments to stay ahead. Interestingly, fewer than 30% of users block ads, so there is still a huge opportunity for those who play it smart.
If you’re still relying on strategies from 2023, it’s time for an upgrade.
Trafee's tip: Partner with Adsterra to get a head start. New advertisers can unlock a $40 bonus on their first deposit of $120 or more. Just use promo code TRAFEES25 — valid until 25.09.2026
And even better, every advertiser gets a personal account manager and 24/7 chat support to help you get the most out of your campaigns.
Why Adsterra stands out?
Since 2013, Adsterra has quietly become a trusted name in digital ads. They serve over 35 billion impressions monthly while protecting advertisers with a robust three-tier anti-fraud system.
Here’s what sets them apart:
- Campaigns go live in under 10 minutes
- Smart CPM and CPA Goal algorithms tweak bids automatically based on results.
- Their unique Social Bar ad format outperforms traditional web push ads by 30 times in click-through rate.
- Over 20 targeting filters let you zero in on audiences right down to the city level.
Their anti-AdBlock technology can boost your revenue by as much as 35%, so you actually keep more of what you earn. Plus, their user-friendly self-serve platform lets you test offers, estimate traffic, and customize bids before spending a cent.
For advanced advertisers, campaign management through API makes scaling and automation effortless.
How to win in 2026?
To succeed in 2026, you need a network that moves fast and thinks ahead. At Trafee, we view Adsterra as one of the tools that can strengthen your campaigns:
✅ Instant campaign launches
✅ Automated optimization
✅ Reliable fraud protection
✅ Real human support
Trafee recommends starting your test campaign budgets like this:
- $100 for top market geos like the US, UK, Canada, and Australia
- $50 for mid-tier markets such as Japan, Germany, France, and Italy
- $25 or less for other regions
Don’t get stuck with outdated strategies. Adsterra, combined with Trafee’s platform, gives you the tools and support to thrive amid rising privacy and changing technologies. Test new approaches, combine sources, and share the results with your Trafee manager.
